The Ford logo is good due to the vibe it creates. The silver outline and italic wording makes the brand seems more prestigous and unique. The colour compliements each other which makes the logo pleasing on the eye.
KFC logo has the traditional Colonel Sanders face on it. This make the logo a unqiue selling point. Having a character will not only personalise and add character to the logo, but it makes people remember it more efficently.
The Apple Logo revoles around simplicity. Sometimes, the best logos are the simplest one. Apple has a simple logo which makes people think more.
Again, another good logo that is simple. Nike, Having the tag line ' Just Do It ', has just a tick as its logo. However, this speaks volume about the company. Having a simple logo like this makes people think more and link to many different aspects of Nike. This broaden their image Of Nike and make them stick more to their minds - Thus making it a good logo.
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